IAB: U.S. video ad buys expected to exceed $81 billion in 2026
Digital video is expected to account for more than 60 percent of total TV and video ad spending for the first time.
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IAB: U.S. video ad buys expected to exceed $81 billion in 2026
Digital video is expected to account for more than 60 percent of total TV and video ad spending for the first time.
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Advertising & Data
IAB: U.S. video ad buys expected to exceed $81 billion in 2026
Digital video is expected to account for more than 60 percent of total TV and video ad spending for the first time.
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The patent issue involving LG comes as federal regulators consider a nationwide transition to NextGen TV by the end of the decade.
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Mubi selects Bitmovin to power cloud-based VOD platform
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