Television

Television viewers who have dropped their expensive cable or satellite TV packages still want access to channels that offer lifestyle and knowledge programming, according to a new survey. The survey carried out by Beta Research in March and published earlier this week found most cord-cutters still crave the Discovery Channel, with nearly two out of five non-cable subscribers desiring access to the network. Other channels that scored high on a customer’s wish list include Discovery-owned Animal Planet, Food Network, HGTV and Investigation Discovery (ID) along with competing networks History (owned by A+E Networks), Comedy Central (ViacomCBS) and FX (the Walt Disney Company). More than 1,400 television watchers were evaluated as part of the survey, Beta Research said, including a sub-sample of more than 580 customers who have cut the cord on cable and satellite. The survey is good news for … Read more