Nexstar hires Lisa Taylor from Amazon to lead digital ad sales
Nexstar Media Group has poached a top business development executive from Amazon to help it grow digital advertising sales and revenue.
Nexstar Media Group has poached a top business development executive from Amazon to help it grow digital advertising sales and revenue.
Comcast’s advertising business Effectv is offering targeted ad campaigns to local and regional ad buyers through its Audience Addressable product.
Google is rolling out a new advertising product that allows marketers to buy inventory across dozens of FAST channels.
The marriage of Walmart Plus and Disney Audience Graph will allow marketers to launch and effectively measure their ad campaigns.
Step into the future of ad buying. Experiment, ask questions and let Display & Video 360 fuel your growth. This opportunity is unprecedented — make it yours.
Today, T-Mobile announced the expansion of T-Mobile Advertising Solutions during its first-ever presentation at IAB NewFronts.
The platform allows businesses of all sizes to launch creative advertising campaigns in just a few steps.
The mission of Harmony is to keep the connected TV space from being controlled by a single dominant player.
Broadcast television earned high marks for local news trust and influence among potential shoppers, according to a new study commissioned by a TV industry group.
Consumers like QR codes, especially if they get a discount, but complain the codes don’t appear on TV long enough to scan them.