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ViewLift to develop streaming platform for Vegas Golden Knights games

The deal comes after Scripps forged an agreement to bring Las Vegas hockey games to free broadcast TV.

The deal comes after Scripps forged an agreement to bring Las Vegas hockey games to free broadcast TV.

Sports media firm ViewLift will develop a streaming platform for Vegas Golden Knights games, making them available online in the team’s home broadcast market, the National Hockey League (NHL) announced on Monday.

The service will launch in time for the Vegas Golden Knights’ season opener on September 24, the NHL said. In addition to streaming, the games will be available over-the-air on KMCC (Channel 34) and KTNV (Channel 13, ABC) as part of a broader deal between the team and the E. W. Scripps Company announced earlier this year.

The online app developed by ViewLift will be available via major streaming TV platforms, including Roku, Amazon Fire TV, Apple TV and Android TV (Google TV), along with major popular smartphones and tablets. Versions of the app will also be offered through Vizio SmartCast TVs and on Xbox consoles.

“Our alliance with ViewLift and Scripps Sports enables our fans throughout the region to enjoy the action on whatever device they choose and from wherever they are,” Kerry Bubolz, the president and CEO of the Vegas Golden Knights, said in a statement. “We will give our fans every possible option to interact with the team and watch hockey live and on demand. It’s essential that our TV and digital services reflect our Stanley Cup winning on-ice performance, and I know that with Scripps Sports and ViewLift we will achieve this.”

“We are honored to be the reigning Stanley Cup champion Vegas Golden Knights’ digital partner, and to work with the team and Scripps Sports to bring the action to all local [Vegas Golden Knights] fans,” Rick Allen, the CEO of ViewLift, said this week. “Our expertise delivering live sports across the [streaming] device world – including for the NHL and its teams – will ensure the best streaming experience for those fans, watching at home or on the go.”

It wasn’t clear from the announcement how much it will cost to access Vegas Golden Knights games over streaming. Local games were previously available on AT&T SportsNet, a regional sports channel that is majority-owned by Warner Bros Discovery (WBD). Earlier this month, WBD affirmed it was exiting the regional sports business.

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About the Author:

Matthew Keys

Matthew Keys is the publisher of The Desk and reports on the business and policy matters involving the broadcast television, streaming video and radio industries. He previously worked for Thomson Reuters, Disney-ABC, Tribune Broadcasting and McNaughton Newspapers. Matthew is based in Northern California, has won numerous awards in the field of journalism, and is a member of IRE (Investigative Reporters and Editors).