Disney not merging Disney Plus, Hulu apps, exec confirms
Disney Plus and Hulu will remain separate apps, even after Hulu’s content was integrated into Disney Plus this week, an executive said.
Disney Plus is a subscription video service operated by the Walt Disney Company. The service features family-friendly movies and TV shows from Disney’s catalog of programming. It costs $8 a month or $80 a year to subscribe.
International variants of Disney Plus also include adult-oriented programming from the Disney and 21st Century Fox libraries of content. These programs are included under the “Star” brand on the Disney Plus app.
Disney Plus and Hulu will remain separate apps, even after Hulu’s content was integrated into Disney Plus this week, an executive said.
Netflix and Prime Video will lead the pack with overall global streaming subscriptions, according to Digital TV Research.
Netflix and Amazon’s Prime Video boast the most loyal subscribers, according to a study by research firm Parks Associates.
Executives hope adding Hulu content to Disney Plus will lower churn, unlock additional advertiser value and offer a better streaming experience for subscribers.
Disney has hired former PepsiCo executive Hugh Johnston to serve as its new chief financial officer, starting in December.
“The NFL is so important, its scraps are like saffron,” Charles Benaiah writes.
As in other areas, British streamers are becoming increasingly weary of costs associated with premium services.
Disney has updated its customer agreements in Canada in an attempt to kick freeloaders off its Disney Plus streaming service.
The BBC has landed the domestic telecast rights to Disney’s “Love, Victor” coming-of-age drama.
A Charter executive said a deal that allowed Disney-owned channels to return to Spectrum TV ticked all the right boxes.