LinkedIn partners with Paramount, Innovid, Sprinklr on CTV ad opportunities
LinkedIn is building on its connected TV advertising opportunities through new partnerships with Paramount, Innovid, Sprinklr and Adobe.
Roku
Roku ($ROKU) is a developer of smart television operating systems and a manufacturer of streaming television devices. It also operates a free, ad-supported streaming service called the Roku Channel. The company is based in Northern California.
Roku disputes integrating “Pause Ads” across HDMI inputs
Roku this week disputed a number of news reports that claimed it was rolling out pause ads across the HDMI ports of its streaming TV devices.
Roku earns $1.02 billion in revenue during Q1
Roku grew its hardware and platform-based revenue to $1.02 billion during the first three months (Q1) of the year, the company disclosed on Thursday.
Roku to acquire low-cost streaming service Frndly TV
Roku has inked an agreement to acquire wallet-friendly pay television provider Frndly TV
Roku unveils new streaming experience, including portable sticks
Roku has announced two new streaming sticks and a new overall experience that is aimed at making it easier to find familiar shows and new content to watch.
Roku forges performant advertising pact with Adobe
Roku is teaming up with Adobe to deliver more-personalized and performant advertising opportunities.
Hyundai releases Roku-powered smart TVs in Mexico
Hyundai is now shipping eight new models of smart TVs in Mexico that are powered by the Roku streaming operating system.
The Roku Channel adds FAST streams from Formula 1, One Championship
The new channels appear to be part of Roku’s ongoing mission to beef up its FAST platform with sports content.
Roku annoys customers with power-on advertisements
Roku has annoyed some of its streamers by introducing power-on ads that automatically play when a customer first starts using their TV.
Roku adds portal for National Women’s Soccer League games
Roku has rolled out NWSL Zone, which allows fans of women’s soccer to find live games across streaming channels and apps.
Roku hires Lauren Benedict to lead global ad sales
Roku has hired Lauren Benedict to oversee its global advertising sales, the company announced on Monday.
Roku platform revenue grows to $1 billion during Q4
Roku’s subscription and advertising business logged its first $1 billion quarter; the company ended Q4 with 90 million subscribers and more than $203 million in free cash flow.