WBD pushes back date to charge for streaming sports through Max
WBD won’t charge Max subscribers for continued access to live sports through the streaming service until at least the middle of the year.
Warner Bros Discovery is an international mass media conglomerate that was formed by the merger of AT&T’s WarnerMedia with Discovery, Inc. in April 2022. The company owns several domestic and international pay television channels — including CNN, TBS, TNT, the Discovery Channel, Animal Planet, HBO, Cinemax, Eurosport, AT&T Sportsnet, TVN Poland and Three (New Zealand) — along with streaming services HBO Max and Discovery Plus. The company is based in New York City.
WBD won’t charge Max subscribers for continued access to live sports through the streaming service until at least the middle of the year.
WBD has acquired full control of Turkish streamer BluTV after several years of a strategic partnership between the two companies.
Executives from Warner Bros Discovery and Paramount met this week to discuss a possible merger of the companies, according to a report.
Other countries will get Max, rebranded from HBO, throughout the year, WBD says.
WBD will offer a subscription to Max through the YouTube Primetime Channels marketplace, starting on Friday.
The free, ad-supported content streams offers news headlines and featured clips from CNN programs.
WBD and Comcast’s Sky have won further TV rights to the Premier League through the end of the decade.
NASCAR has inked a $7.7 billion media rights deal that will see some of its regular-season races streamed on Prime Video and Max.
Disney, Lionsgate, Sony and Paramount are among some of the media brands said to have suspended their activity on Elon Musk-owned X.
Laura Martin with Needham cautioned mega mergers between large media companies was unlikely as long as Democratic lawmakers are in power.