Results for: direct tv program channel
Gracenote: Metadata helps boost effectiveness of contextual CTV ads
Ad buyers can leverage Gracenote's metadata to drive personalized ad campaigns that reach the right audience at the right time.
Sling TV integrates broadcast channels on Vizio TVs
Sling TV now supports local broadcast TV stations from within its app when accessed on most Vizio-branded smart TVs.
DirecTV to offer expanded access to WNBA games from Scripps Sports
DirecTV will offer extra WNBA games on Ion as part of a partnership with Scripps Sports, the companies affirmed this week.
Nexstar CEO: CW plays role in targeting TV stations for acquisition
The broadcaster remains hopeful that an almost-certain relaxation of media ownership regulations will allow it to execute on certain mergers and acquisitions.
Roku to acquire low-cost streaming service Frndly TV
Roku has inked an agreement to acquire wallet-friendly pay television provider Frndly TV
Antenna: DirecTV genre-based packages boosting pay TV sales
Genre-based packages launched by DirecTV earlier this year are accounting for a sizable chunk of new sign-ups, according to data from Antenna.
Sinclair hires former Amazon exec Jeff Blackburn to lead Tennis Channel
Blackburn helped Amazon acquire "Thursday Night Football" and was instrumental in the company's purchase of MGM Studios.
Finalists announced for 2025 StreamTV Awards
Products and executives from DirecTV, Xumo, Paramount, Charter’s Spectrum, LG, NBC Universal, Sinclair Broadcasting and Philo are among those named as finalists for this year’s StreamTV Awards, the company organizing the event Questex announced on Tuesday.
Channel 4 CEO Alex Mahon to depart this summer
Mahon's resignation comes as the public service broadcaster addresses a shift from traditional TV to streaming platforms in the United Kingdom.
YouTube TV to add more-custom multiview options
YouTube TV will launch a new app experience in the coming weeks that will allow streamers to build custom multiview experiences beyond what is available today.
Dish asks FCC to allow distant feeds during local TV carriage disputes
Present rules prevent Dish Network and DirecTV from importing distant local signals during programming related blackouts. Echostar says that should change.
Sinclair launches media-for-equity program
Small businesses and startups will get access to Sinclair's local media advertising and marketing products in exchange for equity in their companies.