Streaming
News articles and original analysis on the topics of streaming media; connected television (CTV); free, ad-supported streaming TV (FAST), ad-supported video on-demand (AVOD), subscription video on-demand (SVOD), virtual multi-video programming distributors (vMVPD), streaming audio services, social video platforms, smart TV platforms and streaming hardware manufacturers.

Nashville Predators to launch streaming service with ViewLift
The app will include locally-televised live games, on-demand replays, highlights and original programming; Viewlift is also working with Scripps to bring games to free broadcast TV.

Antenna: Streaming churn presents opportunity for competing services
People leaving traditional or virtual cable-like services are gravitating toward premium plans of streaming services like Paramount Plus and Netflix, Antenna said.
DATA

Pixalate: Scripps News sees strong open programmatic ad buys on mobile in July
The data is based on an evaluation of more than 532,000 streaming TV shows across connected TV and mobile platforms during the month.
DATA

Apple raises price of Apple TV, Apple One bundle
Apple is the latest company to raise the cost of its streaming TV service, though it has fewer hit series and premium sports compared to others.

Scripps hires Jen Carfley from NBC to lead small business, direct ad sales growth
Carfley will lead Scripps’ enterprise-wide strategy for growth-focused advertisers across local, national, linear and connected television platforms.
EXECUTIVE MOVES

Roku expands NWSL streaming deal with Sunday Night match package
The Roku Sports Channel will carry eight exclusive Sunday Night matches during the remainder of the 2026 season.

DAZN to acquire NFL’s EverPass Media, will launch business-focused operation
The deal will support the global launch of DAZN for Business, a commercial media platform for bars, restaurants, hotels and other venues.

Philo makes Dolly Parton’s film “9 to 5” free to stream
Philo is honoring iconic country music legend Dolly Parton this week by making her breakout comedy film "9 to 5" available to stream for free through its platform
FIRST ON THE DESK

Nielsen: Ad-supported TV viewing slips during Q2
Sports programming, including the NBA playoffs and early World Cup coverage, helped broadcast improve on a year-over basis, but ad-supported viewership was down based on seasonal trends.
DATA

StreamTV Show parent Questex rebrands to Forge
The newly-launched brand follows Apollo-managed funds’ acquisition of live event producers Emerald and Questex in July.

Amagi tapped to power feeds from Law&Crime’s Court TV
Law&Crime had five months to complete the transition without disrupting Court TV’s live and breaking news programming.

Fawesome redesigns streaming TV app with new ad formats
Fawesome has launched a redesigned connected television experience that places greater emphasis on content discovery and gives advertisers new ways to reach viewers before they start watching a movie or show.