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NEWS ALERT

Hearst Television warns of possible dispute with Dish Network


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Dean Littleton (Scripps)

A microphone for CBS-owned KOVR-TV Sacramento at a press conference in July 2024. (Photo by Matthew Keys for The Desk)

VAB: Ads run during TV news influence purchasing decisions

Consumers show strong purchase intent when they are exposed to ad spots aired during local and national TV news programming, according to new VAB survey data.

DATA
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