Vix achieves profitability after two years, Televisa-Univision says
Televisa-Univision says its direct-to-consumer streaming business has achieved full profitability after just two years on the market
Televisa-Univision says its direct-to-consumer streaming business has achieved full profitability after just two years on the market
Companies that spent heavily on Spanish-language networks during the evaluation period include Dish Media, Walmart, Verizon and Boost Mobile.
Televisa-Univision says it has appointed Daniel Alegre to the role of chief executive officer, effective immediately.
Spanish-language households are outspending the average consumer on subscription-based streaming services in the U.S., according to a new research note.
An uptick in advertising spend against Vix in the U.S. and linear channels in Mexico helped drive higher revenue to Televisa-Univision during the second quarter of 2024.
Spectrum TV subscribers with at least one Univision channel in their pay TV package now have access to Vix Premium with Ads.
Eligible Verizon subscribers can score a 12-month subscription to the leading Spanish-language streaming service.
Televisa-Univision will debut an ad-supported version of its Vix Plus streaming service on Wednesday.
Subscription revenues from Vix and other properties accounted for $700 million during 2023, the company revealed on Thursday.
Paramount Global’s telecast of Super Bowl LVIII (58) grabbed more than 123.4 million viewers, according to preliminary data released on Monday.