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Fox News Media promotes two ad executives to leadership roles

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mkeys@thedesk.net

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Trey Gargano, left, and Ryan Roelle. (Photos courtesy Fox News Media)
Trey Gargano, left, and Ryan Roelle. (Photos courtesy Fox News Media)

A pair of Fox News Media sales executives have been elevated to senior leadership roles, the company announced on Thursday.

Starting this week, Trey Gargano will serve as the Executive Vice President of Advertising Sales, overseeing sales initiatives across all Fox News Media platforms, including its flagship cable channel, Fox Business Network, streaming service Fox Nation and Fox Weather, among other properties.

Gargano assumes the role from Jeff Collins, who was promoted to President of Fox News Media’s Advertising Sales division last month.

Additionally, Ryan Roelle has been elevated to the role of Senior Vice President of National Sales, where she will oversee endemic and national sales campaigns along with linear channel and digital sales across the country.

“Over the past four years, Trey’s vast knowledge and deep understanding of the news marketplace helped drive new revenue streams while Ryan has increased the effectiveness and performance of our endemic and national sales teams,” Jeff Collins, the President of Advertising Sales at Fox News Media, said on Thursday. “Together, they will ensure continued growth across Fox News Media platforms and success for our valued partners.”

A spokesperson for Fox News Media provided the following biographies for the two ad executives:

Since joining Fox News Media in 2020, Gargano has served as senior vice president of ad sales. In this capacity, he oversaw all national, political and direct response sales. Previously, he spent 20 years with Turner Broadcasting where he held a number of leadership positions, including vice president of portfolio ad sales and client lead across CNN and Turner / Warner Media. Throughout his tenure with the network, he oversaw linear, digital, branded content, out of home, experiences and new ad products. He was also the lead for healthcare, kids marketplace and politics. Additionally, he managed the Turner digital portfolio sales team from 2010 to 2012. Gargano got his start in the industry working as a broadcast specialist for Young & Rubicam.

As senior vice president of national sales, Roelle will lead FNM’s linear and digital sales efforts while overseeing the Los Angeles, Chicago, Detroit and Atlanta sales teams. She will also continue to focus on endemic and national advertising. For the past five years, she has served as the vice president of linear and digital ad sales central from FNM’s Chicago Bureau. She rejoined the network in 2018 following three years at Viant where she was the senior director of sales and enterprise sales based in Chicago. Prior to that, Roelle spent nearly 12 years at Fox News, where she rose to the level of director of digital sales for the Midwest and West Coast. In this capacity, she helped drive development and growth of the Fox News portfolio through multiscreen deals across the Midwest territories. She got her start in the industry at CNBC as a sales assistant and planner. 

Fox News Media is a subsidiary of Fox Corporation. The brand includes the flagship Fox News Channel, Fox Business Network, Fox Weather, Fox Nation, Fox News Books, Fox News Audio and Fox News International.

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About the Author:

Matthew Keys

Matthew Keys is the award-winning founder and editor of TheDesk.net, an authoritative voice on broadcast and streaming TV, media and tech. With over ten years of experience, he's a recognized expert in broadcast, streaming, and digital media, with work featured in publications such as StreamTV Insider and Digital Content Next, and past roles at Thomson Reuters and Disney-ABC Television Group.
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