The Professional Squash Association’s free streaming channel Squash TV is now available on Amazon’s Freevee.
The channel will deliver around-the-clock coverage of professional squash in the United States, and is produced in partnership with C15 Studio.
Full match replays, highlights, interviews, analysis and behind-the-scenes programming will be among some of the content offerings on Squash TV via Freevee.
“The launch of a dedicated FAST channel will help us take the next step as we look to expand our audience through new avenues,” said Tommy Berden, the Chief Commercial Officer at Freevee. “One of our key goals is to make squash more accessible and attract new audiences to the sport. Given the massive scale of audience we can reach through FAST, it made perfect sense to partner with C15 Studio, FAST and sports industry leaders, to launch Squash TV.”
Berden said Squash TV will focus on launching first in the United States — through Freevee and, later, other platforms — with plans to roll out the channel in other territories around the world throughout the year.
“Squash TV will give viewers a mirror into the fastest and most thrilling of all racquet sports,” Amory Schwartz, the President & co-Founder of C15 Studios, said in a statement. “ith the world’s top players showcasing their talents in gorgeous glass courts in iconic locations throughout the world, Squash TV will invigorate huge interest in the sport.”
Squash TV is the latest FAST channel offering coverage of a specific, unique sport. Other FAST channels have popped up over the past few years along similar lines, including content streams dedicated to sports and competitive series like pickleball, tennis, rodeo, racket ball, motocross and cricket.