Author:
TheDesk.net Newsroom
TheDesk.net offers the latest news and analysis on the business of streaming media, broadcast TV, media, measurement and advertising. If you have a tip, story, press release or announcement, email news@thedesk.net.

Cable industry pioneer Robert Miron dies at 89
Miron served as the Chairman and Chief Executive Officer of Advance/Newhouse Communications and later as the Chairman of Discovery Communications.

IAB Tech Lab updates AI advertising framework with AAMP 2.3
The update is designed to make AI agents more practical for use in real advertising operations, including planning, buying, selling and optimization.

Friday Fireside: Mike Follett, Lumen Research (July 31, 2026)
Host Rick Howe sits down with Mike Follett from Lumen Research to discuss television tracking technology’s past and present. Click or tap here to watch the full video on MSN.com

Talk Back to Television: Talk Back Panel (July 30, 2026)
In the first-ever Talk Back Panel, host Rick Howe sits down with Tim Hanlon, Jon Giegengack and Paul Farhi to discuss the trend of sports on connected television.

MediaRadar expands partnership with VideoAmp, adds TV ratings data
The integration combines MediaRadar’s television advertising occurrence and spending data with VideoAmp’s national and local audience ratings.

Friday Fireside: Rob Bochicchio, Tango Media Systems (July 24, 2026)
Rick Howe sits down with Rob Bochicchio of Tango Media Systems to discuss the company's renewed partnership with Sinclair, Inc. and the ongoing chase for advertising dollars across television platforms.

Talk Back to Television: Kris Johns of AdGood (July 23, 2026)
Rick Howe sits down with Kris Johns of AdGood, a non-profit organization that helps companies donate unsold advertising inventory to charities and other public good outlets.

Talk Back to Television: Jon Giegengack, Hub Entertainment Research (July 16, 2026)
Rick Howe sits down with Hub's Jon Giegengack to discuss viewership and advertising trends among younger viewers, plus the ongoing question about whether YouTube is comparable to traditional forms of TV.

ProPublica: FCC officials accepted gifts from Paramount while agency scrutinized deals
A ProPublica investigation found FCC officials from both political parties accepted tickets and other gifts from Paramount while the company had deals pending before the agency.
By:
Corey G. Johnson, ProPublica

Friday Fireside: Warren Cohen, the New York Post (July 10, 2026)
On this week's episode, host Rick Howe sits down with the New York Post's Warren Cohen to discuss the outlet's free streaming TV ambitions and its partnership with Video Elephant.

Viewpoint: How Trump’s call to FIFA tested the limits of rules‑based order
FIFA maintains a broader non-interference principle, which is meant to shield national federations and disciplinary decisions from outside political pressure. So, what happened?
By:
Taylor McKee
OPINION

Talk Back to Television: Mary Ann O’Brien, OBI Creative (July 8, 2026)
On this episode, host Rick Howe chats with Mary Ann O'Brien, author of "Ask & Deliver: Discover the Heart of Your Business by Listening to the Voice of Your Customers," to discuss her impressions of the StreamTV Show and her work with Xperi's TiVo.