Author:
TheDesk.net Newsroom
TheDesk.net offers the latest news and analysis on the business of streaming media, broadcast TV, media, measurement and advertising. If you have a tip, story, press release or announcement, email news@thedesk.net.
Looper Insights: Sports Streamer of the Week (June 1, 2026)
One provider combined three distinct leads to take the top spot for the week of June 1, 2026. (Contains artificial intelligence-generated content)
Looper Insights: Streamer of the Week (June 1, 2026)
The Streamer of this Week has an aggregate $1.5 million in aggregate ad value thanks to a library of top hits and seasoned favorites.
Talk Back to Television: Tim Hanlon, the Vertere Group (May 28, 2026)
Rick Howe welcomes The Vertere Group's Tim Hanlon to discuss the evolution of the sports media business and its relation to fandom.
Talk Back to Television: Jerry Inman, Whip Media (May 21, 2026)
On this week's special presentation episode of "Talk Back to Television," host Rick Howe welcomes Jerry Inman, the Chief Marketing Officer at Whip Media, who discusses how AI can help optimize every stage of the content lifestyle — from licensing and avails to distribution, performance and payments.
The Friday Fireside: Rob Weisbord, COO & President of Local Media, Sinclair
"The Friday Fireside" host Rick Howe discusses the importance of local television broadcasting with Sinclair's Chief Operating Officer and President of Local Media Rob Weisbord in a special episode for The Desk.
VIDEO
Talk Back to Television: Manik Bambha, co-Founder & President, ViewLift (May 14, 2026)
In a special episode of Talk Back to Television for The Desk, Rick Howe talks about ViewLift's acquisition by DAZN with ViewLift co-Founder and President Manik Bambha.
VIDEO
Viewpoint: At NAB Show, AI moves from hype to newsroom reality
Artificial intelligence was on everyone's mind at NAB Show this year; vendors took that opportunity to pitch their various AI-powered broadcast solutions.
By:
Kirk Varner
OPINION
Synamedia updates Quortex PowerVu to accelerate IP-based distribution
Synamedia is rolling out an updated version of its Quortex PowerVu platform to position it as a reliable, low-cost alternative to satellite delivery.
Viewpoint: What happens next for Nexstar and TEGNA?
Will Nexstar be forced to make some compromises to settle a federal antitrust lawsuit and finally close on its merger with TEGNA? Or will the deal collapse?
By:
Kirk Varner
OPINION
Walmart’s NewFront Vision: Content-to-Commerce
Vizio is central to Walmart’s vision of transforming from a retail media network into a full “content-to-commerce” ecosystem, able to finally compete head-to-head with Amazon.
By:
Michael Goodman, Parks Associates
GUEST COLUMN
Talk Back to Television: Jon Giegengack, Hub Entertainment Research (March 10, 2026)
Talk Back to Television host Rick Howe interviews Hub Entertainment Research's Jon Giegengack on the firm's latest report that takes a deep dive at audience attitudes toward film and TV studios and their use of artificial intelligence production tools.
Globecast, Synamedia to help distribute Emirates FA Cup to broadcasters
Globecast and Synamedia have launched a cloud-based distribution workflow for the Emirates FA Cup on behalf of London-based sports marketing agency Pitch International.