Author:
Matthew Keys
Matthew Keys is the award-winning founder and editor of TheDesk.net, an authoritative voice on broadcast and streaming TV, media and tech. With over ten years of experience, he's a recognized expert in broadcast, streaming, and digital media, with work featured in publications such as StreamTV Insider and Digital Content Next, and past roles at Thomson Reuters and Disney-ABC Television Group.

Study: Streamers don’t mind commercials, but want good ad experiences
Streamers don’t mind having their favorite shows interrupted by commercial breaks, but they are annoyed by bad ad experiences.

Nexstar’s CW Network to broadcast Snoop Dogg Arizona Bowl
The CW Network will play host to the Arizona Bowl again later this year, and the college football event has a new sponsor to boot.

BBC Studios launches FAST channels on Pluto TV in Europe
The content streams will also debut on Pluto TV in the Middle East and North Africa.

Horowitz: Venu Sports could poach customers from cable, streaming
Fifty-eight percent of Americans between the ages of 18 to 34 saying they'd be interested in signing up for Venu Sports, according to Horowitz Research.

Local Now, Weather Channel en Español added to Amazon’s Fire TV Channels
Amazon's free streaming TV platform Fire TV Channels is adding dozens of fact-first content streams from Allen Media Group.

Philo raising price to $28 a month, launching standalone FAST tier
The core programming package will also get AMC Plus, but only if customers upgrade to the new price.

Dr. Phil’s cable channel to carry professional bull riding
Merit Street Media cable channel will offer coverage of Professional Bull Riders events as part of a four-year deal with the organization.

OSN signs WBD content deal for Middle East, North Africa
The deal suggests WBD is focused on international expansion of Max in Europe, Asia and Latin America.

Telemundo station brings NextGen TV signals to Tucson
A Comcast-owned Telemundo station is providing NextGen TV signals to the Tucson area.

Wayback Machine parent Internet Archive suffers cyberattack
The Internet Archive is in the process of dealing with a cyberattack that has crippled some of its online services for the past three days.

Zeev Neumeier brings Gray Swan out of stealth mode
Gray Swan is a service powered by artificial intelligence that aims to help marketers better optimize their connected TV campaigns.

T-Mobile agrees to pay $4.4 billion for U.S. Cellular
The sale will see T-Mobile acquire U.S. Cellular's wireless customers, stores and some spectrum-related assets.