Author:
Matthew Keys
Matthew Keys is the award-winning founder and editor of TheDesk.net, an authoritative voice on broadcast and streaming TV, media and tech. With over ten years of experience, he's a recognized expert in broadcast, streaming, and digital media, with work featured in publications such as StreamTV Insider and Digital Content Next, and past roles at Thomson Reuters and Disney-ABC Television Group.
Sinclair consolidates local news operations in New England
Sinclair is consolidating the newsrooms of two New England stations into a single unit and rebranding its ABC affiliate as "Coastal ABC."
Proposed laws would strengthen media protections in California
The proposals target political retaliation, courtroom exclusions and rising violence against news organizations.
Nexstar DEI philosophy could complicate TEGNA deal at FCC
A high-level Nexstar executive confirms DEI elements remain part of its "corporate philosophy," creating a possible catch-22 at the FCC as it weighs the Nexstar-TEGNA deal.
EXCLUSIVE
Scott Warren to oversee local CBS stations in San Francisco, Sacramento
Warren will continue leading innovation efforts, including AR and VR studios, across Northern California CBS stations.
EXECUTIVE MOVES
Jimmy Zasowski promoted to President, Platform Distribution at Disney
The move comes as Disney navigates frequent distribution disputes and accelerates its direct-to-consumer strategy.
EXECUTIVE MOVES
“60 Minutes” loses 15 percent of audience after CECOT story scandal
The program failed to top 10 million viewers in early January, with sharp declines in the key A18-49 demographic.
FIRST TO REPORT
RATINGS
Index Exchange, Gracenote expand show-level transparency for ad buys
The capability uses Gracenote’s content ID graph to deliver program-level reporting and impression verification.
CES 2026
DIRECTV launches streaming solution for small businesses
Packages start at $40 per month for eligible businesses and include access to more than 140 free, ad-supported streaming channels.
DIRECTV expands out-of-home programmatic advertising
The network offers Live TV inventory across offices, retail, bars and restaurants, with hotels planned later this year.
Frank van der Post tapped to lead WOW! as CEO
DigitalBridge and Crestview appointed Frank van der Post as CEO of WOW!, succeeding Teresa Elder, following the company’s take-private acquisition.
Parks Associates: Smart TVs are primary streaming devices in homes
Smart television sets are the primary way most Americans are watching streaming video content at home, according to new consumer data released by Parks Associates.
DATA
IAB Tech Lab unveils agentic roadmap to scale AI-driven advertising
IAB Tech Lab released an Agentic Roadmap outlining how digital advertising can scale AI-driven buying and selling using existing standards.