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The latest stories published on The Desk.
Spectrum TV returns some channels to line-up, adds access to Hulu
Charter will offer Spectrum TV Select subscribers access to the ad-supported tier of Hulu and is restoring several missing Disney-owned cable networks.
DirecTV launches MyKids package, adds Paramount channels
CBS-owned broadcast stations and cable networks like MTV, Paramount Network, Comedy Central and Nickelodeon are joining DirecTV's streaming genre-based packages.
Weigel confirms plan to launch MeTV Toons on DirecTV
Weigel Broadcasting says MeTV Toons will launch on DirecTV's satellite and streaming platform later this month.
Move over, FAST: FreeCast introduces BEST channels
FreeCast is introducing a new initiative designed to unify over-the-air broadcasting and digital streaming, offering content providers a cost-effective and scalable solution.
NewsNation sees ratings boost with coverage of Iran strikes
The network offered live coverage from Saturday night through Sunday.
VAB: Consumers shifting toward ad-based streaming platforms amid rising costs
As premium services effectuate price increases, consumers are warming up to free, ad-supported streaming options for their entertainment needs.
Tennis Channel secures rights to WTA tennis through 2032
WTA Ventures and Tennis Channel have announced a six-year extension of their media rights partnership, securing exclusive U.S. coverage of WTA tennis across all Tennis Channel platforms through 2032.
CBS debuts augmented-virtual reality studio in Texas
KTVT will use the studio for feature news reports and weather forecasts; it is the eighth AR/VR studio to launch in two years.
Fox News ratings soar during coverage of U.S. strikes on Iran
Fox News Channel delivered dominant ratings across television during its coverage of the U.S. military strike on Iran’s nuclear facilities last Saturday.
Philo adds shopping channels QVC, HSN
Philo has inked a distribution agreement with QVC Group that involves its two flagship shopping channels.
Spectrum Reach links small businesses with Customer Data Match
Customer Data Match has helped power 800 successful traditional and connected TV ad campaigns for small- and medium-sized businesses.
NBA Finals ad spend reaches $286 million
The seven-game NBA Finals might have pulled in smaller numbers for ABC and ESPN Plus this year, but it was still financially lucrative for parent company Disney.