News
The latest stories published on The Desk.
Nielsen preparing new cross-platform measurement solution
The announcement follows criticism from broadcasters and media companies about Nielsen's ability to accurately measure streaming audiences.
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Scripps News announces new, returning programs through December
"Connections with Alisyn Camerota" is returning for a second season; Scripps News is also launching a new program with Scripps Sports Network.
Skydance dethrones NBC, Versant as largest holder of premium sports rights
With CBS and TNT Sports under one roof, Skydance now owns March Madness — and offers games from three dozen other premium sports organizations.
DATA
Appeals court orders FCC to respond in Fox station license dispute
The FCC has 30 days to respond to the MAD Project's request for relief in a matter concerning the broadcast license of a Fox-owned TV station.
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Former WCVB digital producer Shaun Ganley dies
Ganley, who worked for Hearst Television's Boston-area TV station for more than a decade, died after a battle with cancer.
Bango: Consumers warm to possible Paramount-HBO Max bundle
Nearly half of American shoppers are willing to purchase a bundle that pairs Paramount Plus with HBO Max, according to fresh data from Bango.
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WARC: Global ad spending forecast to hit $1.34 trillion, fueled by social, streaming buys
Social media, search and retail media will account for more than two-thirds of global ad spending this year, WARC said.
DATA
Seals Media names Allyson Meyers as President, promotes John Cobb to content leadership role
Both executives will play roles in the planned relaunches of Tuff TV and MotoWorld Network.
EXECUTIVE MOVES
Ratings: 60 Minutes loses half of CBS NFL audience
CBS scored the highest sports, news and scripted series ratings of any broadcast network during Nielsen's most-recent measurement week, but it struggled to retain viewers for "60 Minutes."
RATINGS
ESPN to stream Super Bowl LXI on Disney Plus
Disney will offer Super Bowl LXI via Disney Plus in dozens of countries, with Spanish-language broadcasts also available in Latin America.
ABC News rolls out vertical video clips within mobile app
The vertical video clips are available via a dedicated button within the ABC News app for smartphones.
Disney Plus sees strong uptake in ad buys against UK service
More than 50 Disney Plus sponsorships have been activated in the UK, with additional sponsorships planned.