Streaming
News articles and original analysis on the topics of streaming media; connected television (CTV); free, ad-supported streaming TV (FAST), ad-supported video on-demand (AVOD), subscription video on-demand (SVOD), virtual multi-video programming distributors (vMVPD), streaming audio services, social video platforms, smart TV platforms and streaming hardware manufacturers.
Netflix partners with Yahoo DSP for programmatic ad buys
The partnership involves all 12 regions where Netflix offers its ad-supported tier of service.
Roku partners with Amazon Ads to increase CTV ad inventory
Roku and Amazon have announced an advertising partnership that will allow advertisers to reach 80 percent of the CTV device market in the United States.
Scripps will keep WNBA games under new multi-year agreement
Scripps Sports will continue to offer WNBA games for a few more years as part of a renewed partnership with the league announced on Friday.
WBD to shut down some HBO, Cinemax multiplex channels
HBO Family and three Cinemax-branded channels will be closed as WBD focuses on spinning out its cable networks business.
Philo weighs adding more ad-lite bundles into core offering
The company's FAST channels are a gateway to its premium subscription, which will offer more ad-lite streaming bundles in the future.
Electric Entertainment promotes Michael Johnson to director role
Electric Entertainment has promoted Michael Johnson to serve as the Director of Streaming and Content Operations for Electric Now.
Hearst, Xumo strike content, advertising partnership
The pact will see the launch of a new Lucky Dog Channel on Xumo Play.
Disney CEO eyes bringing Hulu to more countries
Disney has cast doubt on speculation that the company will wind down its standalone entertainment streamer Hulu anytime soon.
Scripps News to cover military parade on Saturday
Streaming news channel Scripps News will offer comprehensive coverage of the military parade honoring the 250th year of the U.S. Army in Washington, D.C. this weekend.
TCL launches Stingray channels on TCL TV Plus
TCL is adding four new streaming music channels powered by Stingray to its FASt platform TCL TV Plus.
Sling TV to modify website after complaint from DirecTV
Sling TV says it will modify certain advertised claims on its website following a complaint made by rival platform DirecTV to an industry organization earlier this year.
Paramount Global to cut 3 percent of workforce
Paramount Global will issue pink slips affecting slightly more than three percent of its domestic workforce.