The Desk appreciates the support of readers who purchase products or services through links on our website. Learn more...
(Image courtesy the Walt Disney Company, Graphic by The Desk)

Disney, ITV forge streaming content partnership

Disney and ITV have struck a content-sharing partnership that will see the two companies promote their film and TV show library on each other’s streaming services.

Basketball stock image.

NBA Finals ad spend reaches $286 million

The seven-game NBA Finals might have pulled in smaller numbers for ABC and ESPN Plus this year, but it was still financially lucrative for parent company Disney.