The Trade Desk
Recap: First full day of StreamTV Show ends with Big Bash, Awards Ceremony
The first full day started with several announcements by Questex VP Kevin Gray and ended with a Big Bash Reception headlined by musician Flo Rida.
TV operating systems emerge as next front in connected TV battleground
Smart TV operating systems from companies like Samsung, LG Electronics and Roku are becoming central hubs for advertising and data, while emergent platforms from V and TiVo are focusing on underserved international markets.
Report: The Trade Desk holds talks with OpenAI on advertising pact
The discussions follow a difficult year for The Trade Desk, whose stock had fallen roughly one-third amid slowing growth and rising competition.
The Trade Desk partners with VIDAA, Nexxen on CTV-focused Ventura Ecosystem
The Trade Desk has launched a new cross-collaboration initiative called Ventura Ecosystem, with V (formerly VIDAA) and Nexxen as its first participants.
Xumo starts selling ad inventory through OpenPath
Xumo has added OpenPath from The Trade Desk to provide more direct programmatic access to its connected TV inventory through FreeWheel.
The Trade Desk promotes Tahnil Davis to interim Chief Financial Officer
Davis, a decade-long company veteran, steps into the role as The Trade Desk prepares to report Q4 earnings.
Xumo forges partnerships for new advanced audience targeting identity solution
The platform combines Xumo viewership data with third-party identity and household data while maintaining a privacy-first approach.
CES 2026
The Trade Desk revenue grows 18 percent on strong advertiser demand
The Trade Desk saw strong interest in its advertising technology solutions during the third quarter of the year.
EARNINGS REPORT
The Trade Desk earns $90 million profit during Q2
Six months after a rare financial stumble, advertising technology firm the Trade Desk appears to be turning things around.
EARNINGS REPORT
Viant-acquired Lockr adds five identity solutions
Lockr, by Viant, today announced a significant expansion of its audience integration management platform with the addition of several top-tier identity solutions.
Cineverse partners with ad tech firm The Trade Desk
Cineverse and The Trade Desk have forged a strategic partnership focused on global streaming ad opportunities.
Report: Sonos abandons plan to build streaming TV player
Sonos has decided not to move forward with a project that involved a streaming TV device, according to a report published on Wednesday.