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Sling offers discount on Roku, Amazon boxes as part of service deal

Dish’s streaming television service Sling TV is offering a deep discount on some popular streaming set-top boxes in an effort to juice up subscriber numbers just days after it launched to the public.

On Thursday, Dish announced Sling TV was now available on Amazon’s streaming devices — the Amazon Fire TV box and Amazon Fire TV Stick — expanding the number of devices compatible with the online TV service.

As part of the announcement, Dish is offering subscribers 50 percent off an Amazon Fire TV box or a free Amazon Fire TV Stick when they pre-pay for three months of Sling TV service. For those who don’t want to be tied down to Amazon’s TV ecosystem, Sling is offering the same deal on two Roku streaming devices — 50 percent off the Roku 3 or a free Roku TV Streaming Stick, again with three months of prepaid service.

Future of Video promotional image

Both new and current subscribers appear to benefit from the deal, although it appears to be targeted more toward prospective customers who may not have a compatible streaming box or are new to streaming television completely.

Sling TVoffers nearly two dozen channels from Disney (ESPN, Disney Channel, ABC Family), Scripps (Food Network, Cooking Channel, Travel Channel), Turner (CNN, TBS, TNT), Univision (Galavision, El Rey Networks) and Bloomberg, with channels from A+E Networks (A&E, CI) and AMC Networks (AMC, IFC, BBC America) promised within the next few weeks.

Sling’s core package is offered at $20 a month. Three extra packages of channels can be added on for an additional $5 a month.

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About the Author:

Matthew Keys

Matthew Keys is the award-winning founder and editor of TheDesk.net, an authoritative voice on broadcast and streaming TV, media and tech. With over ten years of experience, he's a recognized expert in broadcast, streaming, and digital media, with work featured in publications such as StreamTV Insider and Digital Content Next, and past roles at Thomson Reuters and Disney-ABC Television Group.