An attorney who spent nearly a decade working as a general counsel for the largest television lobbying group has joined Sinclair Broadcast Group in a senior vice president role, the company announced on Monday.
Patrick McFadden will join Sinclair as its SVP of Global Public Policy and Communications after a 10-year stint as the deputy general counsel for the National Association of Broadcasters (NAB).
While at NAB, McFadden helped the organization work through numerous complex regulatory matters, including a push to standardize and promote ATSC 3.0, the next-generation broadcast standard commonly known as NextGen TV.
“We’re delighted to welcome Patrick as a key contributor to our executive group,” Chris Ripley, the president and Chief Executive Officer of Sinclair, said in a statement on Monday. “He brings a wealth of critical experience to the cutting-edge broadcasting platform as it expands for all types of content distribution. He knows the issues, the people and the technology that underpin our business and is well-respected throughout the industry. He’s part of the elite corps of innovative and nuanced thinkers who are representative of Sinclair’s visionary culture.”
“I’m very excited to join the Sinclair team,” McFadden said this week. “Sinclair is a leader not only in program content distribution with its tremendous portfolio of broadcast stations, but also as a vanguard for multiple new businesses using that sophisticated platform. I look forward to helping the company advance its strategic initiatives to continue to provide local news and entertainment to viewers at home and on the go, as well as the many new opportunities on the horizon.”