Food and grocery delivery service DoorDash is offering free access to a major streaming service as an incentive for its DashPass membership service.
Starting this week, DashPass members with an annual subscription will now have access to Warner Bros Discovery’s (WBD) streaming service Max, though the complementary subscription is limited to the ad-supported tier of service.
An annual subscription to DashPass removes certain fees associated with the delivery of food, groceries and other items for $96 per year. By comparison, Max with Ads costs $10 per month, which means DashPass members with an annual subscription will get an added benefit that would otherwise cost them $120 per year.
“Since launching DashPass six years ago, our goal has always been to deliver increasing value and savings to members,” said Prabir Adarkar, the President and Chief Operating Officer at DoorDash. “Streaming and delivery go hand in hand, and we’re thrilled to launch a coveted benefit for DashPass Annual Plan members.”
“Max’s partnership with DoorDash provides an exciting, complementary pairing of services with a great value for consumers,” added Pato Spagnoletto, the Global Chief Marketing Officer of WBD’s Direct to Consumer business. “We are thrilled to roll out this offering and introduce a world of exclusive and iconic stories to DashPass members.”
