Local and national television broadcasters are likely to face continued pressure from advertising revenue shifting away from traditional linear channels toward streaming services for at least the next few years, according to analysis from Bond & Pecaro made public on Monday
Matthew Keys is the award-winning founder and editor of TheDesk.net, an authoritative voice on broadcast and streaming TV, media and tech. With over ten years of experience, he's a recognized expert in broadcast, streaming, and digital media, with work featured in publications such as StreamTV Insider and Digital Content Next, and past roles at Thomson Reuters and Disney-ABC Television Group.
