Television
News articles and original analysis on the television industry, including broadcasting, cable television, satellite television, streaming television, advertising, measurement and policy.
Spectrum Reach, Magnite partner on programmatic advertising
Spectrum Reach will expand its use of Magnite's programmatic ad tech to deliver more-personalized experiences through the Spectrum TV app.
British man gets prison for selling illegal set-top boxes
A British man once living in Cyprus was arrested, charged and sentenced for operating an illegal pirate TV shop.
FreeWheel expands programmatic ad capabilities across live streaming events
With more major sporting events shifting over to streaming platforms, FreeWheel sees an opportunity to super-serve audiences and ad buyers alike.
Former White House spokesperson Robert Gibbs hired by Warner Bros Discovery
Gibbs most recently served as a partner at Bully Pulpit International, a communications firm that counts McDonald’s, General Mills, Walmart, the ACLU and the Biden-Harris campaign among its clients.
Netflix ad revenue per subscriber narrowing, measurement firm says
Netflix's advertising revenue per ad-supported subscriber is expected to drop from $70 this year to around $59 in 2026.
TEGNA CEO David Lougee to retire; Michael Steib to assume role in August
TEGNA says its long-time CEO David Lougee will be retiring in August; Michael Steib will take over the role.
DirecTV eliminating episode cap on unlimited cloud DVR feature
DirecTV will eliminate a restriction on its unlimited cloud DVR feature that capped the number of TV episodes a person could save.
Netflix approaches ESPN, CBS & NBC about producing Christmas NFL games
Some of the broadcasters have expressed a hesitancy to help Netflix produce their Christmas Day games.
Verizon offering free Vix Premium to wireless, home Internet customers
Eligible Verizon subscribers can score a 12-month subscription to the leading Spanish-language streaming service.
Magid: More streamers relying on subscription bundles
As subscription-based offerings raise their price, bundles are becoming more attractive to price-conscious American consumers.
Fox grabs rights to IndyCar Series races, starting in 2025
Fox Sports has entered into a multi-year agreement to broadcast IndyCar Series races, starting in 2025.
Roku, Fandango partner on connected TV advertising
The partnership will allow theatrical advertisers to see the effectiveness of Roku campaigns against ticket sales.