Disney streamers earn profit in Q3, company to crack down on password sharing
The Walt Disney Company’s trio of streaming television services have turned a profit for the first time in the company’s history.
Hulu is a subscription-based streaming television service operated by the Walt Disney Company. The service offers on-demand movies and TV shows from various content providers, including Disney, Fox Corporation and NBC Universal. The service costs $6 a month with advertisements or $12 a month without.
Hulu also offers live television through a bundled Hulu with Live TV service. The cable-like service costs $65 a month and contains linear feeds of channels programed by AMC Networks, NBC Universal, Disney, Fox Corporation, ViacomCBS and AT&T WarnerMedia.
The Walt Disney Company’s trio of streaming television services have turned a profit for the first time in the company’s history.
Like clockwork, Disney is increasing the price of its streaming services in an effort to squeeze more cash out of TV and film fans.
Customers who get Disney’s streaming services will have the option to pay a little more for the privilege of streaming Disney Plus and Hulu content without ads.
Streaming continued to chip away at traditional TV’s market share in June, according to Nielsen’s latest The Gauge report.
The bundle costs $17 per month with ads across all three services, or $30 per month for uninterrupted streaming.
Disney could launch pop-up channels for Marvel films and episodes of “The Simpsons” within some of its streaming apps, according to a report.
Netflix’s advertising revenue per ad-supported subscriber is expected to drop from $70 this year to around $59 in 2026.
As subscription-based offerings raise their price, bundles are becoming more attractive to price-conscious American consumers.
Disney and Comcast hired investment banks to determine the valuation of Hulu and how much Disney owes to buy out Comcast’s stake in the service.
Disney Plus will also be included; details on pricing are expected to be announced at a later date.