Nielsen
Nielsen Media Research (Nielsen) is a data analytics firm that measures media audiences across television, radio, streaming services and similar products. In addition to its flagship measurement products, Nielsen owns Gracenote, which offers metadata and content recognition solutions across audio and video services.
Nielsen data reveals “Monday Night Football” audience drop during YouTube TV dispute
The Monday evening football program lost 1.2 million viewers during the first week of Disney's dispute with YouTube TV, the Nielsen data showed.
RATINGS
Nielsen hires ex-Netflix ad exec Peter Naylor
Nielsen has appointed Peter Naylor as its first Chief Client Officer to strengthen partnerships across media and advertising.
EXECUTIVE MOVES
Fox News, CNN declare victory in Election Day prime-time ratings war
Fox News won the night with overall viewers, while CNN had the stronger audience in the key A25-54 demographic, according to finalized data.
RATINGS
Nielsen: World Series dominates ratings, Monday Night Football viewership falls
Game 7 of the World Series was the most-watched, non-aggregate TV event, attracting nearly 27 million viewers to Fox.
RATINGS
MSNBC ratings strong during prime-time Election Day coverage
MSNBC had the highest preliminary ratings during prime-time on Election Day, according to Nielsen data.
RATINGS
Gracenote: TV fans embrace streaming, but frustrated by experience
Nearly half of streamers surveyed by Gracenote said they'd cancel a service if they couldn't find something to watch.
Nielsen: Football, NBA make NBC highest-rated network during third week of October
The return of NBA games on NBC help solidified the network as the most-watched during the period between October 20 and October 26.
RATINGS
Nielsen: Football drives double-digit viewership gains to broadcast TV
All four major broadcast networks saw their audiences increase during the September measurement month, Nielsen said.
DATA
BIA analyst: Mixed revenue signals for broadcasters heading into 2026
Local TV faces numerous challenges from regulators, streaming competitors and shifting ad budgets heading into 2026, a BIA Advisory analyst said this week.
DATA
Nielsen: Football dominates TV during second week of October
The top 10 TV programs on broadcast and cable channels involved professional or college-level football.
RATINGS
Nielsen: Football lifts broadcast TV viewership in September
Broadcast and cable networks — and some streaming platforms — were boosted by the start of regular-season NFL games.
THE GAUGE
Cumulus Media files antitrust lawsuit against Nielsen
Cumulus Media has filed a federal antitrust lawsuit against measurement firm Nielsen, accusing the ratings giant of abusing its dominance in the radio audience evaluation market.