Nielsen tackles sports discovery with Gracenote On Sports
Nielsen is launching Gracenote On Sports, which aims to make it easier for sports fans to find the channel or app that games from their teams are on.
Nielsen is launching Gracenote On Sports, which aims to make it easier for sports fans to find the channel or app that games from their teams are on.
Content partners can now access select Gracenote products through Amagi’s channel creation solution.
Nielsen has hired former Snapchat and Verizon executive Jared Grusd to serve as the CEO of its Gracenote business.
The product group is aimed at unifying the search and discovery process across various streaming services, Gracenote says.