Fox’s Tubi most-watched free streamer, Nielsen says
Tubi surpassed Pluto TV last month to become the most-watched FAST service in America, Nielsen said on Thursday.
Tubi surpassed Pluto TV last month to become the most-watched FAST service in America, Nielsen said on Thursday.
Nielsen will provide audience measurement services to Netflix for its business across the United States, Mexico and Poland.
Fox Corporation, TelevisaUnivision, Paramount Global and other media companies are teaming up to find an alternative measurement firm to Nielsen.
Nielsen says it will re-launch its television ratings system in a way that will incorporate streaming viewership.
The company downplayed the cord-cutting trend and was late to offer data products to measure streaming consumption.
CNN fell to fourth place in the ratings last week, falling behind Fox News, MSNBC and the holiday-themed Hallmark Channel.