Hulu and Showtime have announced a partnership that will bring a bundled streaming service to market next month.
The bundle will allow paying Hulu customers to tack on Showtime’s upcoming standalone streaming service for a combined cost of $17 a month — less than what it would cost to purchase both services separately.
Currently, Hulu’s premium product (formerly known as Hulu Plus) costs $8 a month while Showtime’s service is expected to cost around $11 a month, which means the combined subscription will save subscribers $2 a month.
Hulu, a consortium of Disney-ABC, NBCUniversal and 21st Century FOX, offers video programming from broadcast and cable television alongside a small movie library. Showtime’s app will combine the company’s live channels with a selection of on-demand choices from the network’s library of original series and Hollywood films.
The Hulu-Showtime bundle will come with a free 30-day trial. Showtime’s standalone app will also come with a 30-day trial for those who don’t want Hulu. Both subscription plans will offer two live feeds of Showtime’s cable channels; for Hulu-Showtime subscribers, the live streams will only be accessible via web at launch.
The news comes several months after Showtime competitor HBO launched a standalone Internet application called HBO Now. The app rolled out exclusively to Apple device users and is expected to be made more broadly available in the next few weeks.
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