The Desk appreciates the support of readers who purchase products or services through links on our website. Learn more...

Trump rally shooting draws sizable audience to Fox News

Former President Donald Trump is covered by members of U.S. Secret Service after a shooting at a campaign rally in Butler, Pennsylvania. (Trump Campaign Office/Handout)
Former President Donald Trump is covered by members of U.S. Secret Service after a shooting at a campaign rally in Butler, Pennsylvania. (Trump Campaign Office/Handout)

Ongoing coverage of the assassination attempt against former President Donald Trump helped the Fox News Channel grab its highest weekly ratings since the 2020 presidential election.

Nielsen data provided by the network in a press release showed Fox News was the most-watched channel from Monday, July 8 through Sunday, July 14, with prime-time shows “Gutfeld!” and “Jesse Watters Primetime” grabbing the most viewers since each program launched.



The channel outpaced rivals CNN and MSNBC by drawing an average of 3.9 million viewers during the week, including 566,000 in the demographic of viewers between the ages of 25 to 54 years old (A25-54), which are the most-attractive to cable TV advertisers.

In total day ratings, Fox News had an average of 2.1 million viewers over a 24-hour period starting at 6 a.m. Eastern Time each day, including 293,000 in the key A25-54 demographic, Nielsen ratings showed.

The channel’s rolling coverage of the assassination attempt against Trump at a rally in Pennsylvania on Saturday drew 6.9 million overall viewers, including 1.4 million in the A25-54 demo.

Coverage peaked in the 8 p.m. Eastern Time hour — about two hours after the assassination attempt — when Fox News averaged 7.7 million viewers and 1.6 million in the A25-54 group. In the same time slot, CNN’s coverage grabbed 2.8 million overall viewers, while MSNBC’s coverage from NBC News had 1.646 million viewers. ABC was in second place across all broadcast and cable networks with 3.97 million viewers, while CBS was in second place overall with 3.4 million viewers.

The Fox News Channel is operated by Fox News Media, a subsidiary of Fox Corporation. MSNBC and NBC News are units of Comcast’s NBC Universal. ABC is owned by the Walt Disney Company. CBS is owned by Paramount Global.

Get stories like these in your inbox, plus free email alerts on breaking tech and media news.

Photo of author

About the Author:

Matthew Keys

Matthew Keys is a nationally-recognized, award-winning journalist who has covered the business of media, technology, radio and television for more than 11 years. He is the publisher of The Desk and contributes to Know Techie, Digital Content Next and StreamTV Insider. He previously worked for Thomson Reuters, the Walt Disney Company, McNaughton Newspapers and Tribune Broadcasting.
Home » News » Trump rally shooting draws sizable audience to Fox News