(The following is a press release; its contents were not editorially vetted by The Desk.)
National multimedia sports platform OutKick finished July 2024 with strong growth month over month with 25 million multiplatform views, up 8 percent versus June 2024, and 24 million multiplatform minutes, up 15 percent versus the prior month. The platform also saw 6 percent growth year over year in multiplatform views and 8.2 million total digital population unique visitors, according to Comscore.
On Facebook, X (formerly Twitter), and Instagram, OutKick saw 891,000 social actions and 11.2 million video views on Facebook, X, and YouTube, according to Shareablee.
This comes on the heels of Ricky Cobb, the personality behind @Super70sSports on X, launching his new daily show on OutKick.com last week, where he shapes America’s conversations via his humor and expansive knowledge of sports and culture. The show features interviews with celebrity guests as well as signature segments that showcase Cobb’s unique voice.
