A free, 24-hour stream dedicated to the athletic competition of bowling has launched on Roku and Vizio’s free, ad-supported streaming television (FAST) platforms.
The channel, appropriately called Bowling TV, is operated by Triple B Media and offers around-the-clock programming devoted to professional and amateur bowling, including live tournaments, archival competitions and original shows.
The expansion to Vizio WatchFree Plus (stylized as WatchFree+) and The Roku Channel comes as Bowling TV adds “Beat the Champ,” a weekly competition series that pits bowlers against one another for prize money and the opportunity to return as the defending champion.
Bowling TV is currently airing two episodes of the series each night from 8 p.m. to 10 p.m. Eastern Time, presenting all 64 episodes from its first two seasons in chronological order. The third season will premiere Thursday, November 12 at 8 p.m. Eastern, with new episodes scheduled weekly through June 2027. Production on the new season is underway.
Each regular episode of “Beat the Champ” features four bowlers competing in three matches, with the returning champion automatically advancing to the final match. The winner earns the opportunity to compete again the following week. The season concludes with the Beat the Champ Invitational, which is open to every bowler who appeared on the program during the season.
Joe Ciccone, Executive Producer of “Beat the Champ,” said the series combines competitive bowling with an opportunity for viewers to become familiar with the participating athletes.
“The head-to-head competition is compelling, but it also allows the personalities of the bowlers to shine through so fans can get to know them,” Ciccone said.
Bowling TV launched in partnership with the United States Bowling Congress (USBC), the national governing body for bowling in the United States.
Its programming includes international competitions, archival coverage from the USBC and Professional Women’s Bowling Association (PWBA), along with live Professional Bowlers Association (PBA) and PWBA regional events. The channel also carries “Tang at the Lanes,” an original program featuring professional bowler Darren Tang.
“Bowling fans are always looking for more ways to watch the sport they love, so we’re thrilled that Bowling TV is now available on The Roku Channel and VIZIO WatchFree Plus,” Brendan Canning, the co-Founder and Chief Commercial Officer of Triple B Media, said in a statement.
Beyond its latest distribution agreements, Bowling TV is available through Prime Video, LG Channels, Xumo Play, Dish TV, Bonusview, Sling Freestream, Plex and Free Live Sports. Triple B Media also operates a dedicated Bowling TV application for Roku devices.
Triple B Media operates several other specialty television networks, including Billiard TV, Bark TV, SWAC TV, PowerSports World and ACL Cornhole TV.
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