
Key Points
- Bitmovin appointed Chief Revenue Officer Ian Bagley as co-CEO alongside co-founder Stefan Lederer, adopting a shared leadership structure to guide its next growth phase.
- Under the new setup, Bagley will oversee day-to-day operations and partnerships, while Lederer focuses on long-term strategy, market development and product innovation.
- Bitmovin serves 400-plus customers and offers cloud-native encoding, playback and analytics tools for media companies worldwide.
Bitmovin has established a new co-Chief Executive Officer structure and appointed the company’s Chief Revenue Officer to the role of co-CEO.
On Tuesday, Bitmovin said Ian Bagley will serve as co-CEO alongside existing CEO and co-Founder Stefan Lederer. Both will be tasked with navigating the current tech industry environment while positioning Bitmovin for its next phase of growth.
Under the new structure, Baglow will assume responsibility for day-to-day operations and focus on strengthening relationships with customers and partners, while Lederer will concentrate on long-term strategy, market development, and product innovation.
Baglow joined Bitmovin in 2021 as Chief Revenue Officer, overseeing customer acquisition and retention initiatives. In 2024, his remit expanded when he was named President, Chief Revenue and Operations Officer, a role that combined commercial leadership with operational oversight. Prior to Bitmovin, Baglow held senior executive positions at BAE Systems and cybersecurity firm SilverSky, where he worked on scaling operations and entering new markets.
“I’m honored to be appointed as Co-CEO, where I will of course continue to work closely with Stefan who I have great admiration and respect for,” Baglow said in a statement. “This shared leadership role will allow us to use our highly complementary skills and strengths to take Bitmovin to new levels, and I look forward to solidifying Bitmovin’s market position and contributing to its continued growth.”
Lederer said Baglow has played a central role in the company’s recent expansion and will be critical to its future development.
“With Ian managing day-to-day operations and strengthening partnerships, I’ll be able to focus more on the next generation of our technology, as well as the strategic side of the business,” Lederer said.
Founded in Austria and now operating globally, Bitmovin is known for building the world’s first commercial adaptive streaming player and deploying the first software-defined encoding service capable of running across any cloud platform. Its cloud-native technology portfolio includes encoding, playback and analytics tools designed to improve scalability, speed to market and viewer experience for media companies and service providers.
The company serves more than 400 customers worldwide, including DAZN, Fox, MBC Group, Astro, BBC and Warner Bros. Discovery. Bitmovin is headquartered in Denver and Klagenfurt, Austria, with additional offices in Vienna, London and Berlin.

