Streaming hardware developer Roku has added Fox Corporation’s streaming app Fox One to its subscription marketplace via The Roku Channel, allowing streamers who use its smart TVs and standalone devices to watch content from Fox’s broadcast and cable networks without downloading a separate app.
Fox One is now available to purchase through The Roku Channel for $20 per month — matching the price that Fox itself charges for access to the streaming app — and allows entertainment, news and sports fans to watch a live streaming simulcast of their local Fox station or affiliate along with the national networks Fox News, Fox Business, Fox Sports 1 (FS1), Fox Sports 2 (FS2), LiveNow from Fox and Fox Weather.
“Fox One is a tremendous addition to Roku’s Premium Subscriptions experience, which is focused on making it easier for customers to discover, subscribe to, and stream the content they love all in one place,” Gil Fuchsberg, Roku’s President of Subscriptions, Partnerships & Corporate Development, said in a statement on Tuesday.
Fuchsberg said Fox One expands the news, entertainment and live sports available through The Roku Channel ahead of what the company described as one of the year’s biggest global sports events: The broadcaster has the exclusive English-language rights to the FIFA World Cup men’s soccer tournament, which will take place in the U.S., Canada and Mexico starting in mid-June.
For the first time, Fox One will make all matches available to stream without a traditional pay TV package, meaning those who have since moved away from cable, satellite and cable-like streaming services can still watch the tournament for just $20 per month — and, now, they can do so with a Fox One subscription via The Roku Channel.
“Fox One is known for bringing fans access to live global sports along with our signature news and entertainment,” Pete Distad, the CEO of Fox Direct to Consumer, said in a statement. “Joining Premium Subscriptions on The Roku Channel expands our reach and gives fans yet another way to find and enjoy all of the Fox content they love.”
Premium Subscriptions on The Roku Channel currently supports more than 75 streaming services. Customers can subscribe, stream and manage those services through Roku devices, the Roku mobile app or the web.
Roku’s streaming hardware is among the most-used in North America, with around 40 percent market share, nearly the same as Amazon’s Fire TV platform. The company competes with streaming operating systems backed by Google, Xumo, Apple, Samsung, LG and Walmart’s Vizio, among others.
