Gray Media has promoted Jaime Eskridge to lead its television station in Indiana, the broadcaster announced on Tuesday.
Eskridge will serve as General Manager of WLFI (Channel 18, CBS) in Lafayette after returning to the station from Allen Media last year; she has served as interim station manager since July.
Eskridge first joined WLFI in 2015 as Digital Sales Director before moving into local sales management. She remained with the station until 2022, when she joined Allen Media Broadcasting’s corporate digital team.
At Allen Media, Eskridge worked with 22 television stations nationwide, helping develop digital advertising strategies and expand sales operations.
Before joining WLFI, Eskridge worked as a Digital Solutions Specialist at the Lafayette Journal & Courier, where she supported online advertising, search engine marketing and other digital products. She previously held advertising sales positions at Journal & Courier Media Group.
An Indiana native from LaPorte, Eskridge earned a bachelor’s degree in History and Business from Indiana University Bloomington. She also serves on the Greater Lafayette Salvation Army Advisory Board.
Gray Media owns 180 local TV stations across nearly 120 markets in the United States.
