Author:
Matthew Keys
Matthew Keys is the award-winning founder and editor of TheDesk.net, an authoritative voice on broadcast and streaming TV, media and tech. With over ten years of experience, he's a recognized expert in broadcast, streaming, and digital media, with work featured in publications such as StreamTV Insider and Digital Content Next, and past roles at Thomson Reuters and Disney-ABC Television Group.

Apple taps NBC Universal for ad sales on news, stocks apps
Apple and NBC Universal have expanded an advertisement partnership in the United Kingdom and the United States.

Comcast may end free Peacock promotion for Xfinity customers
An executive said a deal with Comcast to offer Peacock for free has been good for the service, but customers will eventually have to pay.

Paramount executive in charge of international divisions on leave
Paramount Global says its top executive in charge of the company's international divisions has been placed on leave.

Dish says 5G wireless service rollout met FCC deadline
Dish Network says its emerging 5G wireless service is now available to over 20 percent of the U.S. population.

Exclusive: AT&T ends Walmart promotion after errant marketing
After a probe by The Desk, AT&T admitted promotional materials for an exclusive deal offered through Walmart stores contained a material omission.

AT&T warns of more rate increases if inflation persists
An AT&T executive this week said more price increases could come for its wireless and broadband customers if a period of economic turbulence continues.

Lionsgate will debut some movies, shows on Tubi
Tubi will distribute a handful of Lionsgate-produced films and TV shows under a new deal.

Warner Bros Discovery to cut advertising headcount
Warner Bros Discovery is moving ahead with eliminating redundant positions across some of its divisions.

Key deadline for Dish 5G rollout approaches
A key deadline imposed by federal regulators for Dish Network's 5G wireless network rollout is Tuesday.

Apple inks global broadcast deal for Major League Soccer
Apple will serve as the exclusive streaming partner for all Major League Soccer games starting next year.

Fubo TV adds more free, ad-supported channels
Streaming television service Fubo TV says it has incorporated four new free, ad-supported streaming channels on its pay television lineup.

Microsoft will integrate cloud-based Xbox app into Samsung TVs
Owners of Samsung's Tizen-powered smart TV lineup will soon be allowed to play Xbox games without a dedicated console.