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FreeCast taps Maxim Group to explore NASDAQ direct listing

The logo of streaming TV platform FreeCast.
The logo of streaming TV platform FreeCast. (Still image courtesy FreeCast, Graphic by The Desk)

Technology company FreeCast has hired Maxim Group to serve as its exclusive financial advisor as it continues to explore a direct listing on the NASDAQ.

On Friday, FreeCast said its decision to hire Maxim Group was part of a plan to shift away from its earlier intent to launch a traditional initial public offering, or IPO, in favor of a direct listing on the exchange.

FreeCast offers a whole-home solution that allows former cable and satellite subscribers to receive free, over-the-air television signals across their Internet-connected devices, including smart TVs, phones and tablets.

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About the Author:

Matthew Keys

Matthew Keys is a nationally-recognized, award-winning journalist who has covered the business of media, technology, radio and television for more than 11 years. He is the publisher of The Desk and contributes to Know Techie, Digital Content Next and StreamTV Insider. He previously worked for Thomson Reuters, the Walt Disney Company, McNaughton Newspapers and Tribune Broadcasting.
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