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Hulu adding channels to Live TV service ahead of price increase

The home screen of streaming television service Hulu.
The home screen of streaming television service Hulu. (Photo courtesy Walt Disney Company; Graphic designed by The Desk)

The Walt Disney Company’s streaming television service Hulu has reached a deal with Allen Media Company, Hallmark Media and Vevo to add a handful of live channels to its pay television service.

At least two of the new channels — the Weather Channel and Comedy.TV — have been available to subscribers since the start of the month, with other channels rolling out to subscribers over the next few weeks.

According to a press release, three channels from Hallmark Media — Hallmark Channel, Hallmark Movies & Mystery and Hallmark Drama — will land on Hulu with Live TV on November 14. Hallmark Drama will only be available with the Entertainment add-on package, which costs an extra $8 a month.

In December, Hulu will add six Vevo music channels — Vivo Hip-Hop, Vevo Pop, Vevo Country, Vevo 80s, Veto 90s and Vivo Holiday — as well as TheGrio, the Weather Channel en Español and JusticeCentral.TV to its live TV service.

The additional channels come as Disney is set to raise prices on its Hulu with Live TV service, which currently costs $70 a month and is one of the more-expensive streaming cable television alternatives on the market. The price increases to $75 a month in early December.

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About the Author:

Matthew Keys

Matthew Keys is the publisher of The Desk and reports on the business and policy matters involving the broadcast television, streaming video and radio industries. He previously worked for Thomson Reuters, Disney-ABC, Tribune Broadcasting and McNaughton Newspapers. Matthew is based in Northern California, has won numerous awards in the field of journalism, and is a member of IRE (Investigative Reporters and Editors).