Starting December 8, customers who want the ad-free version of Disney Plus will have to fork over $11 a month, up from the current price of $8 a month. That same day, Disney says it will introduce an ad-supported version of Disney Plus that costs $8 a month — so customers who don’t want to pay more for the service will have to tolerate advertisements.
Disney says Hulu will also see a price increase across its two tiers of service. The ad-supported version of Hulu is increasing to $8 a month; currently, it costs $7 a month. The commercial-free version of Hulu will jump to $15 a month, up from the current price of $13 a month.
Customers who want Disney Plus and Hulu can save a little money by taking advantage of a new bundle that will roll out in early December. The Disney Plus with Hulu bundle will cost $10 a month, with both services offering advertisements. That bundle will not include ESPN Plus, the sports-centric streaming service that Disney owns.
The bundle will supplement one Disney has offered for several years now that incorporates Hulu, Disney Plus and ESPN Plus into a single subscription. That bundle will increase to $15 a month, up from its current rate of $14 a month.
The price increases are intended to help Disney offset operating losses across its three subscription streaming services. On Wednesday, Disney said its operating loss was $1.1 billion during its most-recent quarter, up from $293 million last year.