News
The latest stories published on The Desk.
Sinclair reports lower advertising revenue during Q1
The company generated $776 million from distribution and advertising, down 3 percent.
Dr. Phil: Merit TV grows audience with appeal to heartland America
Merit TV grew its viewership to 30 million households by the end of Q1 with a focus on programming that appeals to America's heartland. Now, it wants to win over brands and advertisers, too.
NBC Universal to continue selling ads for Versant
The partnership suggests Comcast's cable networks split isn't a clean cut, but a slow transition.
Liberty Broadband earns $266 million from GCI during Q1
The company is finalizing its spin-off of GCI Communications this summer, one of its contingencies rooted in Liberty Broadband's acquisition by Charter.
Nexstar hires Bill Nardi to lead station operations
Nexstar Media Group has hired a former NBC Universal and TEGNA executive to oversee the company's station operations.
Future Today launches Marketplace, deepens partnership with TCL
Future Today announced a slate of new products and innovative partnerships during the company's NewFronts presentation this week.
Disney sees uptick in streaming subscribers, revenue during Q1
Disney surprised Wall Street with higher revenue on stronger direct-to-consumer earnings, box office ticket sales and higher interest in sports.
Parks Associates names advisory board members for Future of Video conference
Parks Associates has named nearly 20 media, entertainment and technology executives to its advisory board for its forthcoming Future of Video: Business of Streaming conference.
Scripps Sports set for May 16 return of WNBA games on Ion
Last year's games saw a 133 percent increase in viewership on broadcast and streaming TV compared to 2023.
LG partners with BrightLine, unveils 3-D streaming ads
LG has unveiled a trove of new ad formats, including a unique opportunity that allows marketers to use 3-D technology to engage potential customers.
Tubi CEO touts attention economy, streamer unveils new ad products
Streaming platforms engage in a competition for attention, and Tubi wants to ensure it reaches the largest number of viewers with free, premium content supported by ads.
Comcast spin-off “SpinCo” to be permanently named Versant
The new company will include nearly all of Comcast's cable TV networks and digital properties.