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The latest stories published on The Desk.
NBC, Peacock draw over 31 million viewers for third day of Paris Olympics competitions
NBC said more than 4.5 million people tuned in to watch some or all of the Olympics via Peacock and other digital platforms on Monday.
NBC: Interest in Paris Olympics advertising outpaces Rio, Tokyo games
More than $500 million has been generated from new sponsors who have committed advertising spend against the Summer Olympic and Paralympic Games.
Cineverse to bring TV shows, movies to Spotify
The partnership is considered novel for both sides; Cineverse primarily distributes its content through FAST, AVOD and SVOD platforms.
Comcast brings Xumo Play to Sky devices in United Kingdom
It marks the first time Xumo Play, as a service, has been made available outside the United States.
CW Network moving to Paramount stations in Miami, Detroit
The former CW station in Detroit will become an affiliate once again, while Miami gets a new home for CW shows and sports.
Roku gets streaming rights to “The Goldbergs” from Sony
All 10 seasons will be available to stream via a dedicated linear channel on Roku's FAST platform, The Roku Channel.
WBD could launch Max in UK after Sky deal runs out
The entertainment giant has explored possible ways to bundle Max with various telecom products, according to a report.
WBD sees 1 billion minutes streamed from Paris Olympics coverage
The company holds the pan-European rights to the games, available through Max, Discovery Plus and Eurosport.
Bango partners with Nord to add security tools to Digital Vending Machine
Bango has partnered with Nord Security to bring its products like NordVPN and NordPass to the Digital Vending Machine platform.
Paramount shareholder sues Skydance Media over merger
The lawsuit, filed in Delaware, claims the proposed merger stands to substantially benefit one person: Shari Redstone
Bally Sports channels returning to Comcast under new deal
Diamond Sports has resolved a carriage dispute with Comcast that will see its Bally Sports channels return to Xfinity TV.
Paris Olympic Games: 41 million tune to NBC, Peacock on Sunday
NBC's coverage of the 2024 Summer Olympic Games drew 41.5 million viewers to the network and Peacock.