Sports
News and analysis of sports media rights holders, leagues, franchises and teams/clubs.
DIRECTV adds new channels for MLB games from 9 teams
DIRECTV expanded its MLB deal to carry local broadcasts from nine additional teams moving off FanDuel Sports Network.
Scripps to launch free streaming network for Scripps Sports
The E. W. Scripps Company is readying the launch of a new free, ad-supported streaming television (FAST) channel focused on its Scripps Sports programming.
Bars, restaurants may lose access to NFL Sunday Ticket
The change follows the end of a temporary deal allowing DIRECTV to offer the package to business customers.
Altman Solon: Streamers, content creators reshaping sports rights economics
Rights holders are exploring new revenue streams like direct-to-consumer services, data monetization and advertising.
DATA
Scripps Sports to bring PWHL Walter Cup Finals to broadcast TV
Scripps will air the PWHL Walter Cup Finals on Ion, marking the league’s first U.S. national broadcast.
YouTube to serve as promotional window for FIFA World Cup matches
FIFA has struck an agreement with YouTube that will allow the rights holders to stream World Cup matches on the platform this year.
DIRECTV adds NCAA March Madness multiview option
DIRECTV is introducing new viewing tools ahead of the 2026 NCAA Men’s Basketball Tournament, including a multiview “Mix” channel and expanded functionality within its mobile app.
Charter brings NCAA March Madness multiview to Spectrum TV app
The feature is available across connected devices and smart TVs including Apple TV, Roku, Xbox and Xumo platforms.
Looper survey: Streamers set to dominate sports media rights
Amazon’s Prime Video ranked as the platform most likely to lead sports streaming, followed by YouTube and Netflix.
FIRST ON THE DESK
Hub: Sports fans still frustrated by broadcast, streaming TV deals
Fragmented media rights deals force viewers to navigate multiple apps and subscriptions to follow a single sport or team.
Report: NBA considers streaming hub for local games
The NBA is exploring a centralized streaming package for locally televised games, holding talks with YouTube TV, Prime Video, ESPN and DAZN.
C15 Studio renews deal with Formula 1 for free streaming channel
C15 Studio renewed its multi-year deal with Formula 1 to operate the U.S.-based FAST Formula 1 Channel, adding live rights to the 2026 F1 Academy Series.