Streaming
News articles and original analysis on the topics of streaming media; connected television (CTV); free, ad-supported streaming TV (FAST), ad-supported video on-demand (AVOD), subscription video on-demand (SVOD), virtual multi-video programming distributors (vMVPD), streaming audio services, social video platforms, smart TV platforms and streaming hardware manufacturers.

DIRECTV takes on local TV with political advertising product
DIRECTV is launching a new product called DIRECTV Elect that gives political ad buyers greater reach through connected TV platforms.

Paramount reports flat revenue during Q3, streaming subscribers up
Paramount posted mixed results in its first full quarter since merging with Skydance, as strength in streaming offset ongoing weakness in its traditional television business.
EARNINGS REPORT

Sky News to use AI platforms developed by Washington Post
Sky News partnered with the Washington Post's Arc XP to power its five-year digital transformation initiative, Sky News 2030.

Ampere: Older audiences driving adoption of YouTube on TV
The trend has accelerated adoption of YouTube in the homes of streaming consumers who are looking for entertainment, news and sports across different platforms.
DATA

Amazon brings local TV advertising to Prime Video
Amazon has launched a new ad format that offers contextual, localized messaging through spots purchased within Prime Video.

Comcast’s Sky to stop offering Sky Live service in December
Customers with Sky Live cameras will be able to use the platform until it closes for good in December.

AccuWeather to provide forecasting to MS NOW, CNBC
MS NOW and CNBC will gain access to reporters and forecasts from AccuWeather as part of the new multi-year partnership.

Google starts integrating smart assistant Gemini into Google TV Streamer box
Google is bringing its Gemini smart assistant to the Google TV Streamer this week.
FIRST TO REPORT

YouTube TV to start issuing $20 bill credits on Sunday as ESPN remains offline
YouTube TV will start issuing $20 bill credits on Sunday as its dispute with Disney over channels like ESPN and ABC enters a second week.

Scripps Sports gets rights to Major League Volleyball championship
Scripps has announced a new deal this week to bring the championship series from Major League Volleyball to Ion in 2026.

Comcast’s Sky Group expresses interest in acquiring ITV channels
Comcast is interested in acquiring ITV's linear television business, the broadcaster revealed on Friday.
