Results for: direct tv &
WARC: Midterm election, World Cup to boost ad spending in U.S. during 2026
WARC Media forecasts global ad spend will rise 8.9 percent to $1.19 trillion this year, with the U.S. contributing more than one third of total investment.
NAD to send T-Mobile ad case to Federal Trade Commission
T-Mobile declined to participate in the NAD probe because of a lawsuit filed by AT&T against the group, a spokesperson said.
Viewpoint: Netflix’s acquisition of WBD rooted into “Big 3” playbook
When it comes to major U.S. industries, three tends to be the magic number.
OPINION
Priya Dogra leaving Sky Group to become CEO of Channel 4
Channel 4 has named Sky advertising chief Priya Dogra as the public service broadcaster's new CEO, starting in March.
Verizon lowers price of HBO Max streaming app for customers
Verizon is lowering the price of its HBO Max streaming perk for its wireless and home Internet customers, The Desk has learned.
FIRST ON THE DESK
Fox News to launch digital-first, Spanish-language programs in 2026
Fox Noticias will roll out new digital-first Spanish programming next year, including a weekly interview series and rolling news updates.
FIRST ON THE DESK
Netflix agrees to acquire Warner Bros Discovery for $82.7 billion
Netflix has agreed to buy WBD’s studio, streaming platforms and IP for nearly $83 billion, contingent on WBD spinning off its cable networks by Q3 2026.
Freely adds CNN, Warner Bros Discovery channels as streaming lineup expands
Freely has added CNN Headlines and secured a 2026 streaming deal for six Warner Bros Discovery free-to-air channels.
Paramount’s Ananey Studios, Fawesome strike content distribution partnership
Future Today will stream three Ananey Studios titles — “The Malevolent Bride,” “Rising” and “Remnants” — on its free Fawesome platform.
Voice of America moves forward with bureau, shortwave radio closures
USAGM plans to close several overseas news bureaus despite multiple legal challenges to its downsizing effort.
Fox News moves to dismiss second Newsmax antitrust lawsuit
Attorneys for Fox News are hoping a judge will throw out Newsmax's second attempt to sue the cable network on antitrust grounds.
Antenna: Amazon gives Fox One edge over ESPN Unlimited
Fox's decision to partner with Amazon for sales of Fox One helped it grow faster than ESPN Unlimited, according to Antenna.
DATA