Artificial Intelligence
DIRECTV, Glance partner on artificial intelligence ad, data features
The features will include personalized marketing experiences and data-driven information like weather forecasts and sports scores.
OpenAI wants to make ChatGPT less woke
The company says it is developing its current and future iterations of the popular chatbot to return results with less political and social bias.
LG: Marketers call for balance in creative, data as budgets shift to CTV
Advertisers are steadily adopting connected TV as the starting point for their media strategies, but they are concerned about how AI will influence creative and data-driven decisions.
DATA
Deadline parent Penske Media sues Google over web traffic losses
Penske Media has filed a lawsuit against Google, alleging the company scrapes its editorial content to power its AI summaries without providing ample traffic back to its websites.
Canela Media unveils AI-powered host Diego
Canela Media has introduced Diego, an AI-generated virtual host designed to boost engagement to its streaming rewards program Club Canela.
Viewpoint: At Netflix, can artificial intelligence and creativity mix?
Netflix is now using generative AI – but it risks leaving viewers and creatives behind
By:
Edward White
WalletHub pulls 40,000 web pages from Google, citing AI theft
WalletHub says it has blocked Google and other search engines from crawling more than 40,000 of its web pages, citing ongoing issues with AI-powered content theft.
Ad.com acquires Public Good, launches AI-powered search engine Search.com
Ad.com has acquired Public Good as part of its development of a new search engine that will incentivize online users, advertisers and publishers alike.
IAB: Generative AI, connected TV platforms influencing ad production
More than half of advertisers are using generative AI to create spots, the IAB concludes in its latest report.
YouTube to integrate AI video generator Veo 3 into Shorts
The move will almost certainly lead to an explosion of artificial intelligence-generated media on the largest streaming video platform in the world.
Wikipedia pauses test of AI-generated article summaries
The Wikimedia Foundation has paused an experiment that displayed summaries of Wikipedia articles created through artificial intelligence.
Former Xumo CEO Colin Petrie-Norris launches Fairground Entertainment
The startup is part studio, part content distributor, and aims to enable the next wave of storytellers through the use of generative artificial intelligence tools.