YouTube
Recap: First full day of StreamTV Show ends with Big Bash, Awards Ceremony
The first full day started with several announcements by Questex VP Kevin Gray and ended with a Big Bash Reception headlined by musician Flo Rida.
House hearing explores sports broadcast deals in streaming era
The hearing highlighted partisan divides, with Republicans criticizing streaming exclusivity and Democrats focusing on media consolidation and rising consumer costs.
Fox News extends YouTube and social media lead in May
Fox News continued its YouTube viewership streak for 2026, logging 338.8 million video views on the social platform.
DATA
Fox One, Comcast’s Peacock added to YouTube Primetime Channels
The launch of Fox One and Peacock on YouTube Primetime Channels comes about a week before both apps are set to offer live games from the FIFA World Cup tournament.
FIRST ON THE DESK
FIFA World Cup 2026
CBS reverses copyright crusade over Colbert’s guerilla public access appearance
Paramount says it will stop issuing copyright infringement notices against YouTube accounts that shared Stephen Colbert's public access appearance.
Omdia: Big Tech companies to dominate connected TV advertising market by 2030
CTV ad revenue revenue is on pace to nearly double over the next five years, with three tech companies expected to control half of the market by the end of the decade.
DATA
TransUnion, Google bring YouTube measurement to attribution platform
Marketers can compare YouTube performance against other channels within a unified attribution framework; U.S. Bank participated in an early pilot.
Fox News Media leads news brands on YouTube in April
Fox News Media ended April as the leading provider of news clips to YouTube based on viewership, according to data from Emplifi.
DATA
Google brings photo remixing, YouTube Shorts to Google TV platform
Google is expanding the capabilities of its Google TV platform with a slate of new features that emphasize personalization and generative AI capabilities.
YouTube grows Q1 ad revenue to $9.9 billion
YouTube's growth was fueled by stronger advertising spend and a higher uptake in premium subscriptions across its streaming ecosystem.
EARNINGS REPORT
YouTube taps SiriusXM as audio advertising rep in U.S.
The deal enables advertisers to buy guaranteed audio ads at scale across podcasts, music and other listening content.
Report: NFL discussing five-game package with YouTube
The NFL is discussing a five-game package with YouTube, according to a report published on Thursday.