YouTube

Fox News Media leads news brands on YouTube in April
Fox News Media ended April as the leading provider of news clips to YouTube based on viewership, according to data from Emplifi.
DATA

Google brings photo remixing, YouTube Shorts to Google TV platform
Google is expanding the capabilities of its Google TV platform with a slate of new features that emphasize personalization and generative AI capabilities.

YouTube grows Q1 ad revenue to $9.9 billion
YouTube's growth was fueled by stronger advertising spend and a higher uptake in premium subscriptions across its streaming ecosystem.
EARNINGS REPORT

YouTube taps SiriusXM as audio advertising rep in U.S.
The deal enables advertisers to buy guaranteed audio ads at scale across podcasts, music and other listening content.

Report: NFL discussing five-game package with YouTube
The NFL is discussing a five-game package with YouTube, according to a report published on Thursday.

YouTube raises price of ad-free, family plans
YouTube has notified customers of its two Premium plans that the amount they pay to watch content without advertising interruptions is about to go up.

Justice Department probes NFL deals with streaming services
The DOJ has opened an antitrust investigation into the NFL’s media rights deals with broadcasters and streaming platforms.

ESPN layoffs connected to Disney’s YouTube TV dispute, report says
A multi-week programming dispute between the Walt Disney Company and Google-owned streaming service YouTube TV is still having an impact, months after the carriage dispute was settled.

Looper survey: Streamers set to dominate sports media rights
Amazon’s Prime Video ranked as the platform most likely to lead sports streaming, followed by YouTube and Netflix.
FIRST ON THE DESK

Report: NBA considers streaming hub for local games
The NBA is exploring a centralized streaming package for locally televised games, holding talks with YouTube TV, Prime Video, ESPN and DAZN.

VAB: Premium streamers outperform YouTube in advertising effectiveness
Premium video delivered 33 percent higher co-viewing and sessions averaging 1 hour and 18 minutes, 49 percent longer than YouTube, according to VAB's study.
DATA
