Streaming TV maker Vizio is now distributing the Weather Channel’s streaming app on its smart TV devices.
More than 18 million Vizio smart TV users now have access to the Weather Channel’s around-the-clock weather forecasts and climate-related programming, with the app also allowing streamers to set customizable weather forecasts for up to five locations.
“We are pleased that millions of Vizio users now have access to America’s most-trusted news source,” Byron Allen, the founder and CEO of Allen Media Group, said in a statement. “Through this agreement with Vizio, we are able to expand our reach to include millions of Vizio users who can now access personalized weather tracking and best-in-class weather, news and entertainment content on the Weather Channel streaming app.”
The Weather Channel’s streaming app allows subscribers to watch a live feed of the nationally-distributed cable channel for $3 a month or $30 a year. Vizio users can get a free 7-day trial of the Weather Channel’s streaming service when they sign up through the app. Cable and satellite customers can watch the Weather Channel through the app without any extra fees when they log in with their pay TV credentials.
“Vizio TVs are the heartbeat of the home and weather plays an integral role in our users’ daily routines,” Katherine Pond, the group vice president of platform content and partnerships at Vizio, said on Tuesday. “Extending our relationship with the Allen Media Group with the launch of the Weather Channel app adds a valuable dimension to Vizio as a daily trusted source for weather and additional programming with customizable features where it matters most.”