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DirecTV for Business to offer Prime Video NASCAR races

The races will be available in bars, restaurants, hotels and other public venues.

The races will be available in bars, restaurants, hotels and other public venues.

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Matthew Keys
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mkeys@thedesk.net
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A NASCAR race in 2019. (Photo by Zach Catanzareti via Wikimedia Commons)
A NASCAR race in 2019. (Photo by Zach Catanzareti via Wikimedia Commons)

DirecTV will offer bars, restaurants, hotels and other business customers access to several NASCAR races that are scheduled to stream on Amazon’s platform Prime Video, the company announced on Wednesday.

The partnership makes DirecTV for Business the only pay television provider to offer the entire slate of NASCAR races scheduled this season, with the platform also distributing races that will air on Fox Sports, NBC Sports and TNT Sports throughout the year.

The races that will simulcast from Prime Video on DirecTV for Business are scheduled as follows:

  • June 1: NASCAR Cup Series Race, Nashville Superspeedway
  • June 8: Firekeepers Casino 400, Michigan International Speedway
  • June 15: NASCAR Cup Series Race, Autodromo Hermanos Rodriguez in Mexico City
  • June 22: NASCAR Cup Series Race, Pocono Raceway in Pennsylvania

DirecTV has long offered its business clients access to sports that are relegated to streaming platforms. During the first year of the NFL’s distribution deal with Google-owned YouTube, DirecTV offered the package to business customers before the rights transferred to EverPass. DirecTV also offered Prime Video-distributed Thursday night football games.

Races and football aside, DirecTV will distribute games from Major League Soccer that are offered by Apple this year, allowing business customers to screen MLS Season Pass matches on Sundays via satellite.

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DirecTV for BusinessNASCARPrime Video (Amazon)
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About the Author:

Matthew Keys

Matthew Keys is a nationally recognized, award-winning journalist with over a decade of experience reporting on the business of media, broadcast television, streaming video platforms and emerging technology. He is the founder, publisher, and editor of TheDesk.net, a trusted source for in-depth news and analysis on the evolving media landscape.

Matthew’s reporting has appeared in major industry outlets, including StreamTV Insider, Digital Content Next and KnowTechie, where he covers topics at the intersection of journalism, streaming services, and digital media innovation. Throughout his career, he has held editorial roles at respected organizations such as Thomson Reuters, Tribune Media, the Disney-ABC Television Group and McNaughton Newspapers.

Known for his accuracy, clarity, and deep industry insight, Matthew continues to provide reliable reporting and thought leadership in a rapidly changing media environment. His work is frequently cited by industry leaders, analysts, and trade publications.